Privacy Policy

Effective Date: 01/01/2025
Last Updated: 30/08/2026
Priviglaze is a brand of LT Smart Ltd, registered in England and Wales (company number 09066600). We are committed to protecting your personal data and respecting your privacy. This Privacy Policy explains how we collect, use, store and protect personal data when you visit https://www.priviglaze.com, contact us, request a quotation, purchase products or services, or otherwise interact with us. We process personal data in accordance with applicable UK data protection law, including the UK GDPR and the Data Protection Act 2018.
1. Who We Are
Priviglaze supplies switchable smart glass, retrofit smart film, smart glass partitions, smart blinds and related glazing, control, installation and support services for residential and commercial customers.
For personal data collected through this Website and our related customer services, LT Smart Ltd is the data controller.
If you have questions about this Privacy Policy or how we process your personal data, please contact us:
Email: info@priviglaze.com
Address: LT Smart Ltd / Priviglaze, 23A Buckingham Avenue, Slough Trading Estate, Slough, Berkshire SL1 4QA, United Kingdom
2. Personal Data We Collect
Depending on how you interact with us, we may collect:
  • Identity Data: your name, company name and job title.
  • Contact Data: your email address, telephone number, postal address and project location.
  • Project and Transaction Data: information you provide about your project, quotations, orders, payments, deliveries, installations and after-sales support.
  • Technical Data: IP address, browser type, device information, operating system and similar technical information.
  • Usage Data: information about how you use our Website, including pages visited, referral information and interactions with our Website.
  • Communication Data: enquiries, messages, feedback and other correspondence you send to us.
  • Marketing Preferences: your preferences about receiving marketing communications from us.
3. How We Use Your Personal Data
We may use your personal data to:
  • respond to enquiries and prepare quotations;
  • provide, deliver, install and support our products and services;
  • manage customer accounts, orders, payments and warranties;
  • communicate with you about your project or our services;
  • operate, secure, maintain and improve our Website and services;
  • measure Website performance and understand how visitors use our Website, where permitted;
  • send marketing communications where we have an appropriate lawful basis and provide you with an opportunity to opt out;
  • prevent fraud, misuse and security incidents; and
  • comply with legal, regulatory, tax, accounting and contractual obligations.
4. Lawful Bases for Processing
Under UK data protection law, we must have a lawful basis for using personal data. Depending on the circumstances, we may rely on:
  • Consent – for example, where you consent to certain marketing communications or non-essential cookies. You may withdraw consent at any time.
  • Contract – where processing is necessary to take steps at your request before entering into a contract, or to perform a contract with you.
  • Legal obligation – where we need to comply with a legal requirement.
  • Legitimate interests – where processing is reasonably necessary for our business operations, customer service, Website security, fraud prevention or service improvement and your rights do not override those interests.
5. Cookies and Analytics
Our Website uses cookies and similar technologies. Some cookies are necessary for the Website to function. Other cookies, including analytics or marketing cookies, will only be used where permitted and, where required, after you have given consent.
You can manage available cookie choices through our cookie consent controls and through your browser settings. We may use analytics services, including Google Analytics, to understand Website traffic and improve our services, subject to the applicable consent requirements.
6. Sharing Your Personal Data
We do not sell your personal data. Where necessary, we may share personal data with:
  • IT, website hosting, analytics, form, email, communications and security service providers;
  • payment, accounting, delivery, manufacturing, installation and professional service providers involved in fulfilling your request or order;
  • business partners or subcontractors where this is necessary to provide services you have requested; and
  • regulators, courts, law-enforcement agencies or other authorities where disclosure is required or permitted by law.
Some service providers may process personal data outside the United Kingdom. Where UK data protection law requires safeguards for an international transfer, we will use an applicable lawful transfer mechanism, such as UK adequacy regulations, the UK International Data Transfer Agreement, the UK Addendum to the EU Standard Contractual Clauses, or another lawful safeguard.
7. Data Retention
We keep personal data only for as long as reasonably necessary for the purpose for which it was collected, including providing products and services, handling warranties or disputes, maintaining business records and meeting legal, tax, accounting or regulatory requirements. Retention periods vary depending on the type of information and our legal and operational requirements.
8. Your Data Protection Rights
Subject to the conditions and exemptions in UK data protection law, you may have rights including:
  • Right of access – to ask for a copy of personal data we hold about you.
  • Right to rectification – to ask us to correct inaccurate or incomplete personal data.
  • Right to erasure – to ask us to delete personal data in certain circumstances.
  • Right to restriction – to ask us to restrict the use of personal data in certain circumstances.
  • Right to data portability – to receive or transfer certain personal data where the legal conditions apply.
  • Right to object – to object to certain processing, including direct marketing.
  • Right to withdraw consent – where we rely on your consent, you can withdraw it at any time without affecting processing already carried out lawfully.
To exercise your rights, please email info@priviglaze.com. We may need to verify your identity before responding to a request.
9. Data Security
We use appropriate technical and organisational measures designed to protect personal data from accidental or unlawful destruction, loss, alteration, unauthorised disclosure or access. Access to personal data is limited to people and service providers who need it for legitimate business purposes.
10. Third-Party Links
Our Website may contain links to third-party websites or services. We are not responsible for the privacy practices of those third parties, and we encourage you to review their privacy information before providing personal data.
11. Changes to This Privacy Policy
We may update this Privacy Policy from time to time to reflect changes in our services, technology or legal requirements. The latest version will be published on this page with an updated date.
12. Contact Information and Your Right to Complain
If you have concerns about how we use your personal data, please contact us first so that we can try to resolve the issue:
Email: info@priviglaze.com
Address: LT Smart Ltd / Priviglaze, 23A Buckingham Avenue, Slough Trading Estate, Slough, Berkshire SL1 4QA, United Kingdom
You also have the right to complain to the UK Information Commissioner’s Office (ICO), the UK supervisory authority for data protection. Information about making a complaint is available at ico.org.uk/make-a-complaint/.